Virtual Backbone of Business

As the world faces pandemic, everyone needs to be on the alert and adapt to the new normal passed by the government. Face to face meetings were prohibited and social distancing was encouraged. There were lots of big companies affected and there were small businesses that are rising especially on social media. So how can an entrepreneur like you, rise above others? How are you different? How can your products be seen? Let the freelancers, the virtual backbone of business, help. Freelancers are outsourced who work on a contract basis rather than full-time, they usually offer specific services according to their chosen niche or forte. They were a strong asset to build businesses as they can do important yet time-consuming tasks for entrepreneurs. Enumerated below are some of the tasks that they can do and how they can benefit businesses.

Virtual Bakbone of Business

1. Administrative services

Most freelancers do clerical or secretariat works virtually like encoding data, scheduling appointments or meetings, making phone calls, making travel arrangements, and managing email accounts, to name a few. Having someone to finish all these tasks will distribute workloads and help free up vital hours to focus on growing the business and doing other essential tasks. Hiring someone to do administrative works virtually is proven cost-effective as it eliminates required benefits (sick/ holiday leave, medical benefits etc.) and training given to a full-time employee. Moreover, freelancers are home-based workers that provides their own equipment, so hiring one reduces business overhead expenses as it decreases purchases of desks, computers and other office equipment and supplies needed.

2. Social Media Management & Marketing

Social Media is another cost-effective, essential platform to market business as it reach wide and varied audience fast and easy. Managing social media accounts alone require a lot of time, skill and effort. It may include planning and creating contents, scheduling, and doing campaigns that must captivate audience attention, so hiring someone to manage your social media accounts will save you more time and money. Furthermore, they can also help to increase brand awareness and promote products, monitor social media accounts and evaluate trends, develop strategies to increase sales, build customer’s trust and loyalty, and find good networks.

a. Research

Planning and creating contents to post on different social media accounts needs some research as audiences may differ depending on the platform that will be used. Internet research and market survey are some ways that are done to assess the trend on different social media accounts and keep you updated on the needs of your target market. It also help you monitor or evaluate whether your planned content or campaign is effective in attracting your target market or potential customers. If not, then researching and implementing new strategies can be done.

b. Design

Social media photos, posters, campaigns and other contents requires a good and effective design for it gives information and help market the business. Simple, clear, unique and beautiful contents are part of social media design tips and practices that needs to be considered to give a good impression to potential customers.

As a freelancing service provider, we would like to be your comrade to build you up virtually. Together we fight and stand up high despite of the rising competition in business industry. As your backbone virtually, we care for your business success.